MORE PRAISE FOR What Matters Matters Most®
"Patients confide in me and my staff every day. They share what they’d like to change about their face or body, and the intimate reasons they seek our care. We get to witness their joy and often receive appreciative reviews and notes, yet rarely do we find out how our care impacts patients’ lives long-term. As a plastics surgeon, innovator of a non-surgical patent for facial renewal, and owner of a private practice, collecting this data would be invaluable. It would help us to improve our care, help our patients fully understand how their decision to receive our care impacted their life, and give us genuine proof that what we do really matters. Wendy Lipton-Dibner’s innovative solution has made all of this possible. In her ground-breaking book, What Matters Matters Most, Wendy introduces ‘Real-World Impact Metrics’ – the first formula to enable leaders to measure the immediate and long-term impact of our products and services. Every leader in every industry needs to read this book. I learned years ago: It always pays to listen to Wendy Lipton-Dibner."
- Dr. Meghan McGovern, MD, author, Medical Director and CEO, RenewalMD®
"In my 22-year career in Financial Services I have held leadership positions in systems and technology, finance, and operations. At one point, my teams spanned from twenty technicians and staff to a department of three hundred customer service agents, a dysfunctional management team, and 600 branch offices across the country and territories with very aggressive financial planners, branch managers, and office managers. My strategic and operational restructuring plans significantly improved service delivery and ultimately led to full agreement and increased service by and among all the teams. If only Wendy Lipton-Dibner’s ‘Real-World Impact’ strategies had existed then, I could have put her solution in place with my leaders, my teams, and my clients and created full support, sustainable excitement, and a win for everyone! Ripples! I’m certainly going to bring Wendy’s strategies to all my clients now. Thank you, Wendy, for your brilliant work in creating this new roadmap for Founders, Leaders, Clients, and all involved in the cycle of service. What Matters Matters Most is a must-have, must-read, and must-apply for all business leaders."
- Flo Lattery,, Aspen Commercial Lending
"What Matters Matters Most hits you in the gut. You can’t be alive today and not know the impact ripples from the COVID years, the resulting malaise, and human need to feel, ‘What I do, matters.’ On this human front, Wendy Lipton-Dibner has done it again, applying a simple, proven concept from her life’s work in a powerful new solution. There is human and emotional benefit for anyone who reads this book, and if businesses apply the principles and concepts, measurable outcomes from resulting impact are guaranteed. I should know—I read and applied the principles from Wendy’s international bestselling books, Shatter Your Speed Limits®, and Focus on Impact®. Wendy’s books, trainings, and formulas have measurably changed my life’s work and my business. Her soft message is always lovingly shared but make no mistake, it’s backed up by hard data. If you’ll share this book with your entire management team and invite them to integrate and implement Wendy’s formulas, your sales revenue will skyrocket, and your business will change. You can take that to the bank."
- Susan L. Axelrod, The Confidence Coach | www.whatwillyourlegacybe.com
" What Matters Matters Most is another great book written by international bestselling author, Wendy Lipton-Dibner. It clarifies the clogged pathway between staff and customers. As I read this book, I saw so many in-office issues come to the surface. If only the patient really knew what they most wanted, or our staff could learn a system to help them find out, it would add value for all parties. Wendy shows it all boils down to knowing what questions to ask to discover what matters most to patients. She shares the system she discovered in a story format, using real characters living the process. As an aside, books with business formulas generally don’t bring emotions to the surface. Yet twice during my reading I had tears over the characters and what they were discovering. It was truly an example of What Matters Matters Most."
- Dr. Stevan Orser, DDS, AAACD
"What Matters Matters Most offers a powerful pathway to restore hope, purpose, vision, and engagement in your organization’s stakeholders—from owners to employees, to service and salesforce, to customers and community. The global ‘Crisis of Disengagement’ currently plaguing businesses and other organizations of all sizes threatens not only their effectiveness, but their very existence as well. The much-storied Great Resignation has hobbled many industries with a shortage of qualified workers. Even worse, most employers are battling the highly contagious condition called ‘silent quitters’—workers who can’t afford to leave their jobs but keep showing up to go through the motions. As a forty-years-plus senior business leader in private physician-group medicine, I have learned this about professional burnout: Hard work may exhaust you, but burnout is caused by hard work without meaning, without satisfying results, without progress and direction…without impact. When your workers feel that what they do doesn’t matter, their very sense of self and personal meaning erodes. In writing What Matters Matters Most, Wendy Lipton-Dibner has managed to create an engaging story based on real-life people and events condensed from her years of experience as an analyst, strategist, coach, consultant, and communicator. In it you will learn how to diagnose and treat disengagement and ineffectiveness in your organization. You will be introduced to new tools that will actually enable you to measure—and optimize—your impact. Using the principles and tools of this book could truly revolutionize your corporate culture and magnify your organization’s impact on your world."
- Timothy W. Boden, CMPE,, Retired Group Medicine CEO
"It takes courage and great creativity to refocus the attention of business owners and managers from financial and performance indicators to lasting impact and measurable changes in the lives of customers or patients. Through this refreshing process every employee can be inspired by these meaningful changes in addition to the outcomes visible from their desk. Wendy Lipton-Dibner has never backed away from the goal of dramatic impact in business and in life. She now moves forward with enthusiasm to recognizing measurable lasting benefits. Her emphasis on the often-unappreciated waves of life changes that result from our work, our products and our services brings a welcome perspective to a weary workforce. Heartfelt thanks to her for reminding us of why we began our own professional journeys."
- Dr. Teresa Stevens MD, Pediatrician
"If you’re going to read just one business book this year, read THIS book. The potential positive impact on your organization is massive. In What Matters Matters Most, author Wendy Lipton-Dibner shares a delightful story unveiling the missing link for true organizational success for all its stakeholders. We all want to have a positive impact from the actions we take in our jobs and Wendy shares the real key to happier and more productive employees, greater profits and more. "
- Bret Ridgway, BretRidgway.com
"Over 48 years as a clinical dentist, consultant, and speaker, I developed a unique success model for dentists, team members, and hundreds of different practices in my roles as a temp, consultant, and national speaker. My model yielded dependable results, until the pandemic created a shift in dentistry and multiple problems arose. If you’re seeing signs of reduced productivity, disengagement, loyalty, or increased stress, complaints, negativity, or turnover; or if you’re interested in achieving rapid and sustainable income and impact with minimal change, my professional advice is to get Wendy Lipton-Dibner’s newest book, What Matters Matters Most and install her model immediately. This ‘how-to’ guide provides the innovative, research-driven solution to achieve reliable team engagement and stability, consistent patient adherence and loyalty, unprecedented happiness, and substantial financial growth—all without stressing your practice to make it happen. Don’t just read this book—use it. "
- Dr. Jonathan A Bregman, DDS, FAGD, CAFL, BregmanConsulting.com
"I have had the privilege of knowing Wendy Lipton-Dibner for more than thirteen years. Wendy has dedicated her life’s work to helping people make an impact in their world, both professionally and personally. Her newest book, What Matters Matters Most, gets to the heart of what we all desire—to do meaningful work that has an impact on our colleagues, our clients, and our world. We have an innate desire to make a difference, but measuring our impact has always been elusive – until now. Wendy has taken years of research and experiences and developed the ‘Five Components of Real-World Impact,’ groundbreaking concepts that guide a company through the process of measuring the impact of their products and services with clients, which in turn gives measurable meaning and purpose to employee’s work, increasing satisfaction in the workforce. What Matters Matters Most is engaging and challenging. Wendy is a master storyteller and writes in a way that keeps you turning the page. As a finance executive in a growing company, I look forward to sharing this book and these concepts with my team. "
- Dana Nichols, CPA
"As a Homecare Administrator and a Health and Wellness Coach, employee disengagement strikes a deep chord. The healthcare sector, particularly homecare, and the wellness industry share a critical need for engaged, motivated teams who feel connected to their work. What Matters Matters Most provides a timely and much-needed exploration of the factors driving disengagement and proposes novel solutions that resonate with me on multiple levels. Wendy Lipton-Dibner’s emphasis on the cascading issues that result from disengagement mirror the very real struggles faced by healthcare organizations, especially after the COVID-19 pandemic. In the homecare setting, I see firsthand how lack of engagement among staff can negatively affect patient outcomes. Contagious dissatisfaction and decreased productivity, as mentioned by Wendy, are not abstract concepts—they manifest in real, measurable ways, such as missed appointments, reduced quality of patient care, and higher turnover as well as a breakdown in the trust between caregivers and patients, jeopardizing the health and well-being of those we serve. Wendy’s discussion of traditional engagement strategies hits home. In homecare, we’ve tried similar strategies, only to see temporary improvements that don’t seem to tackle the root causes of disengagement. As a wellness coach, I’ve also seen how disengagement can ripple into personal lives, affecting physical and mental health. Wendy’s novel solution is not just timely, it’s essential. This book provides a valuable framework that healthcare leaders could benefit from as we seek to enhance employee engagement and foster a positive work culture that ultimately improves patient care, offering insights that are applicable across fields. I’m eager to experience the long-lasting impact these strategies will have in the homecare setting and within my wellness coaching practice. "
– Diane DiMuria, RN, CHC, CHPC
"Wendy Lipton-Dibner has written the perfect book for all businesses no matter the size or the industry. What Matters Matters Most gives the perfect solution to the dissatisfaction that is affecting much of the workforce, and the lack of perceived impact of their job on others. This is a time of great change and uncertainty. As a result, people are looking for something in their life that they can hold on to. They want to have a job that has purpose and meaning, that makes an impact. It’s up to the business owners to show their employees as well as themselves the impact their job has on others who use their services. Up till now, no one had thought of doing this or had a way to measure the impact until Wendy came up with her solution. I was so excited when I read Wendy’s book because it gives a step-by-step impact plan. I thought ‘Wow, what a game changer.’ I can’t wait to implement this amazing system for myself and my practice. "
- Lorna DiMeo, MSW, LICSW, Lornadimeo.com
"Wendy’s newest book,
What Matters Matters Most builds on her lifelong experience showing business owners and employees the impact of their services and products in their clients’ lives. The effects, which Wendy measures and formalizes, then spread beyond the original engagement multiplying the effects to a larger community. In a world where people are searching for meaning, recognition of the impact our lives and careers have on those around us will lead to greater engagement and loyalty among staff and renewed creativity and energy amongst owners and administrators. We have all had our lives changed as the result of an event or a particular person in ways we would not have expected. Likewise, our lives have touched those around us in ways we could not imagine. I commend Wendy for bringing these formative interactions to the business world in a way that is measurable. I hope her work will inspire people to always consider the broader impact of their lives, products and services. "
- Dr. Douglas Stevens, MD, Facial Plastic Surgeon & Otolaryngology Head and Neck Surgeon
" Everything’s shifted, the pandemic causing a global recalibration of what truly matters. Perhaps your team is questioning whether they matter or make any difference at all? Imagine the ‘feel-good factor’ in knowing your daily actions positively impact clients and customers, the resulting ripples enriching the workplace and improving the company’s bottom line! Through its easy conversational style, unique insights, and plan for sequential impact-measuring actions, this book is a game-changer! Get ready to witness soaring self-esteem and a truly energized and cohesive team. After all, “What Matters Matters Most!" "
- Janet Swift, Linkedin.com/in/janet-swift-6551417
" In my 41 years in government I.T., I’ve worked on retirement, unemployment, and reemployment systems with thousands of employees. In What Matters Matters Most, Wendy Lipton-Dibner reveals our most significant oversight. If I had read this book, productivity and job-satisfaction would have been significantly higher. I urge every organizational leader to apply this solution for increased engagement, happiness, and impact. "
- Denise Haney, Entrepreneur, Glass Artisan
" Wendy Lipton Dibner’s remarkable career is crowned by this divinely inspired and beautifully written treatise, What Matters Matters Most. It is the crowning glory of business development because it addresses the process of eliciting customer/patient feedback with the recommended timing and documenting of honest responses. You will then share this information with your team! The results will go way beyond any verbal thanks, salary adjustment or pat on the back for both you, the owner, and your loyal crew. Imagine knowing the long-term benefits of your work, treatment, or products! Imagine how this will prompt you to greater heights because the information is real and honest! It’s information you can act on. Your impact will be seen as way beyond obvious, immediate benefits and prompt an additional boost to everyone involved, including more positive “buzz” about your business. It brings home in a real sense the pride your organization deserves. Take some time to read and incorporate these suggestions into your processes. You’ll be greatly rewarded. "
– Connie Greeley, DDS,, Board Certified Orthodontist
"What Matters Matters Most offers practical business wisdom, wrapped in a relatable narrative story. Wendy Lipton-Dibner introduces us to a diverse group of characters as they attend monthly Board meetings with a mysterious guest who introduces formulas and techniques to increase engagement and growth. I appreciated how the book’s engaging storyline and dialog-focused narrative brought valuable insights about ‘Real-World Impact’ and how to measure it. The well-drawn characters are representative of typical workplace archetypes, making the scenarios accessible and applicable. This innovative book demonstrates that the impact businesses make is much bigger than we might think and encourages us to find out the extent of our impact. What Matters Matters Most is a must-read for anyone looking to make a meaningful impact in their professional and personal life. "
- Carleton Torpin
" What Matters Matters Most to every human on our planet, and Wendy Lipton-Dibner is the literal panacea to all our hopes and dreams. From the entry level worker during high school to CEOs of Fortune 100 companies, every worker needs to know their impact. As Wendy always persuades, “Focus On Impact!” Now we can finally measure our personal and professional impact and discover how other people’s impact ripples through our world. Who wouldn’t want to see how they touch others’ lives each and every day? What else could make us more proud, more fulfilled, and more motivated to continue making a positive impact? "
- Mikal Haney, Entrepreneur, Writer
"I found What Matters Matters Most to be an inspiring story that aligns perfectly with my experiences in healthcare as a Registered Nurse and Nurse Manager and in business as an entrepreneur. Wendy Lipton Dibner draws from her extensive experience as a social scientist and organizational strategist, sharing real-world observations. Wendy’s insights on leadership and engagement are grounded in practical strategies for measuring real-world impact. This framework is particularly valuable in nursing, where improving patient outcomes relies on instilling loyalty and commitment among our teams. The emphasis on impassioned engagement struck a chord with me. I’ve seen firsthand how an engaged and valued team leads to better patient care and a more cohesive work environment. This book not only reinforces my leadership principles but also offers new tools for enhancing team dynamics. As Wendy says, ‘Read this book – Do what it says – Reap the rewards.’ I plan to do just that. Thank you, Wendy for the impact you have made in my life and the lives of so many. What Matters Matters Most is elegantly simple and packs a big message that the world needs to hear. A must read. "
- Barbra Hormann, RN, BSN, MS
"Great difficulty creates great opportunity. Wendy Lipton-Dibner has embodied the idea, ‘There must be something we can do,’ and reveals to us an elegant solution in What Matters Matters Most. We are living through unprecedented times and unprecedented opportunities. Wendy Lipton-Dibner not only recognizes there is an opportunity, but using her vast experiences and unique genius, presents us with world-class solutions that can literally change the world. "
- Michelle Young,, President, Life Mastery, Inc.
